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Paperback New Venture Management: The Entrepreneur's Roadmap for Development, Management, and Growth Book

ISBN: 0367466724

ISBN13: 9780367466725

New Venture Management: The Entrepreneur's Roadmap for Development, Management, and Growth

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Format: Paperback

Condition: New

$96.99
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Book Overview

The third edition of this practical textbook provides an introduction to the world of new and emerging ventures and to the fundamentals of effective new venture management, including such diverse activities as planning, marketing, financing, and growth.

This textbook is divided into four distinct parts, guiding readers through the entire new venture management process and focusing in turn on ideas and opportunities, planning, finance, and...

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