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Paperback New Media Campaigns and the Managed Citizen Book

ISBN: 0521612276

ISBN13: 9780521612272

New Media Campaigns and the Managed Citizen

(Part of the Communication, Society and Politics Series)

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Book Overview

The political campaign is one of the most important organizations in a democracy, and whether issue or candidate specific, it is one of the least understood organizations in contemporary political life. This book is a critical assessment of the role that information technologies have come to play in contemporary campaigns. With evidence from ethnographic immersion, survey data, and social network analysis, Howard examines the evolving act of political...

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