Never Use Futura (the History of a Typeface)

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It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Futura and its typographic offspring have been the face of presidential campaigns from Richard Nixon to Hillary Clinton. Indeed, Futura is one of the most used fonts in the world...

Format:Paperback

Language:English

ISBN:1616895721

ISBN13:9781616895723

Release Date:October 2017

Publisher:Princeton Architectural Press

Length:208 Pages

Weight:0.85 lbs.

Dimensions:0.7" x 5.6" x 8.0"

Related Subjects

Art Arts, Music & Photography Design

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Never Use Futura (the History of a Typeface)

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