Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability

by Darren Bridger

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COMMENDED: Business Book Awards 2018 - Thought Leader Category

Today, businesses of all sizes generate a great deal of creative graphic media and content, including websites, presentations, videos and social media posts. Most big companies, including the likes of Procter & Gamble, Coca-Cola, Tesco and Google, now use neuroscience research and theories to optimize their digital content. Neuro Design opens up this new...

Format:Paperback

Language:English

ISBN:0749478888

ISBN13:9780749478889

Release Date:February 2017

Publisher:Kogan Page

Length:264 Pages

Weight:0.85 lbs.

Dimensions:0.6" x 6.1" x 9.2"

Related Subjects

Business Business & Investing Computers Computers & Technology Economics

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Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability

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