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Paperback Multinationals and Transition: Business Strategies, Technology and Transformation in Central and Eastern Europe Book

ISBN: 1349428744

ISBN13: 9781349428748

Multinationals and Transition: Business Strategies, Technology and Transformation in Central and Eastern Europe

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Format: Paperback

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Book Overview

This book refocuses thinking on how multinational enterprises (MNEs) can achieve a sustained contribution to European transition economies as these countries move from the processes of transformation into pursuit of more sustained development. The authors apply key aspects of recent work on the strategic aims and nature of the contemporary MNE to the transition economy context, and find that the generation and application of technology has particular...

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