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Paperback MS-63 Product Management Book

ISBN: 9382688579

ISBN13: 9789382688570

MS-63 Product Management

MS-63 Product Management

Topic Covered

BLOCK-1 PRODUCT MANAGEMENT- INTRODUCTION

Unit-1 Product Management - Basic Concepts

Unit-2 The Product Management Process

Unit-3 The Product Planning System

BLOCK-2 MANAGING PRODUCTS

Unit-4 Product Line Decisions

Unit-5 Product Life Cycle

Unit-6 Product Portfolio

Unit-7 Product Pricing

BLOCK-3 BRANDING AND PACKAGING DECISIONS

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Condition: New

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