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Paperback Mr. Beauty: An Affair with the Beauty Industry Book

ISBN: 1508619573

ISBN13: 9781508619574

Mr. Beauty: An Affair with the Beauty Industry

The beauty business is a multibillion-dollar industry where constantly evolving product innovation, celebrity endorsements, and market research compete for women's attention, loyalty, and money. Product and company success or failure depends on correctly reading what women want and providing it in a timely and attractive fashion. Robert Montagnese is a thirty-year veteran of the beauty industry. Dubbed "Mr. Beauty" by beauty magazine publishers, Montagnese...

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Format: Paperback

Condition: New

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