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Business & Investing Books > Management Books
Paperback Modern Methods for Business Research Book
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ISBN: 0805830936

ISBN13: 9780805830934

Modern Methods for Business Research

(Part of the Quantitative Methodology Series)

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Format: Paperback

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Book Overview

This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling.

The chapters on measurement discuss generalizability theory, latent trait...

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Business Business & Investing Economics Psychology

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