Written by one America's most eminent sociologists, this book examines the lives and ideals of today's "middle Americans"--whom the more affluent and elite have long put down as an uncultured and unthinking mass--and finds in them the individualistic creed upon which democracy thrives. Neither narcissistic, like that of the "Me Generation" yuppie, nor materialistic, like that of the capitalist, their individualism is the simple desire for personal...