Media Programming: Strategies and Practices
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Book Overview
Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illustrations and examples to which you can relate. It offers in-depth coverage of emerging...
Format:Paperback
Language:English
ISBN:1111344477
ISBN13:9781111344474
Release Date:March 2012
Publisher:Cengage Learning
Length:496 Pages
Weight:1.65 lbs.
Dimensions:0.9" x 7.2" x 9.1"
Customer Reviews
1 rating
Excellent Book
Published by Thriftbooks.com User , 16 years ago
I find this to be a very good book especially if you are new to working in a television station. I am yet to complete it, but it has given me a very good knowledge of the subject area and helped me with my job.
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