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Paperback Media Economics Book

ISBN: 0230293220

ISBN13: 9780230293229

Media Economics

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Format: Paperback

Condition: New

$39.95
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Book Overview

A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.

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