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Paperback Measuring the Success of Sales Training: A Step-By-Step Guide for Measuring Impact and Calculating Roi Book

ISBN: 1562868594

ISBN13: 9781562868598

Measuring the Success of Sales Training: A Step-By-Step Guide for Measuring Impact and Calculating Roi

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Book Overview

It has never been more important to show examples of sales skills at work. The process to evaluate these skills is sometimes perceived as straightforward and routine, simply a matter of tracking the sales gains after the program has been conducted. But credibly Measuring the Success of Sales Training programs is a bit more involved than that. Experts in the practice of ROI measurement, Jack and Patricia Phillips have collected a new book of ROI case...

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