Measuring the Networked Nonpro
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Book Overview
The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As funders provide dollars to support programs that include social media, they too want to see results. This book offers the tools and strategies needed for nonprofits...
Format:Paperback
Language:English
ISBN:1118137604
ISBN13:9781118137604
Release Date:October 2012
Publisher:Jossey-Bass
Length:336 Pages
Weight:1.25 lbs.
Dimensions:0.8" x 7.0" x 9.2"
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