Skip to content
Menu Button
Scan a barcode
Scan
My Lists
Scan a barcode
Scan
Sell your books for cash or store credit, and shipping is free! Try ThriftBooks BuyBack →
Business & Investing Books > Marketing & Sales Books
Paperback Measuring Marketing: 103 Key Metrics Every Marketer Needs Book
Share to Facebook
Share to Pinterest
Share to Twitter

ISBN: 0470821329

ISBN13: 9780470821329

Measuring Marketing: 103 Key Metrics Every Marketer Needs

by
No Customer Reviews

Marketing is now being asked to be measurably accountable for not only the top-line of their income statement, but also for the bottom-line as well. They're being asked to account for the total marketing program in addition to its component product programs, its advertising, sales promotion, sales and distribution, and pricing programs. This is the first book that addresses the clamor and demand from marketing's many stakeholders to be accountable...

Recommended

Format: Paperback

Condition: Very Good

$8.09
Save $36.91!
List Price $45.00
Almost Gone, Only 2 Left!
Add to Wish List

Related Subjects

Business Business & Finance Business & Investing Economics Marketing Marketing & Sales Research Sales Sales & Selling

Customer Reviews

0 rating
Write a review
Trustpilot

Popular Categories

Website

My Account

Partnerships

Quick Help

About Us

ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.

Follow Us

Link to Facebook
Link to Twitter
Link to Pinterest
Link to Tumblr
Link to Instagram
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
GoDaddy Verified and Secured