Discover the incredible story behind the world's largest fast food brand. Find out how McDonald's grew from a single restaurant into a globe-dominating chain. This book reveals:
● The bright business minds behind McDonald's remarkable rise.
● How the company's famous products--from the Big Mac to the Happy Meal--came to be.
● Which marketing and public relations strategies turned McDonald's into a powerful brand...
Format:Library Binding
Language:English
ISBN:1512405906
ISBN13:9781512405903
Release Date:January 2016
Publisher:Lerner Publications (Tm)
Length:32 Pages
Weight:0.84 lbs.
Dimensions:0.3" x 8.9" x 10.7"
Age Range:9 to 12 years
Grade Range:Grades 4 to 7
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