Offers a combination book/CD-ROM that provides the information users need to get an eBay business up and running, including insights into what sells and practices for a successful and profitable business on the world's largest online marketplace.
The eBay business described here is primarily that of selling. You need to realise this. The book only gives cursory mention of bidding on eBay. When you read elsewhere of people making a living on eBay, it is invariably through selling. Accordingly, the book is laid out in a very focused and visually easy to follow manner. The authors go over the main topics you need to master. Like monitoring an active auction of yours. Then after it (hopefully) successfully closes, how to follow up to ensure payment. By now, the eBay website has scads of details in each area. Can be overwhelming to a new seller. So the authors try to make the information not turn into an overload. The eBay store is heavily discussed. Sellers of many items often gravitate to running these. Here, the book is a little out of date. It says the store has a monthly fee of $9.95. Well recently, eBay raised this 60%. Crickey! It triggered numerous protests by some of their best sellers. Claiming a de facto monopoly. So the book is well written about HOW to sell on eBay. But keep a healthy cynicism if you read it. Because it does not really discuss WHY or IF you should.
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