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Paperback Master the Essentials of Email Marketing Analytics: The journey from inbox placement to conversion Book

ISBN: 1367308704

ISBN13: 9781367308701

Master the Essentials of Email Marketing Analytics: The journey from inbox placement to conversion

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Format: Paperback

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Book Overview

Marketers globally rate email marketing as the most powerful online marketing strategy and the one which delivers the best return on investment. Email marketing has a very low cost per acquisition. In other words it is very cheap to acquire and retain customers through emails compared to other marketing channels. There is a reason, your inbox is always full of emails. Email marketing works and it works wonders, provided you know how to deliver your...

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