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Hardcover Marketpsych: How to Manage Fear and Build Your Investor Identity Book

ISBN: 0470543582

ISBN13: 9780470543580

Marketpsych: How to Manage Fear and Build Your Investor Identity

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Format: Hardcover

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Book Overview

An investor's guide to understanding the most elusive (yet most important) aspect of successful investing - yourself.

Why is it that the investing performance of so many smart people reliably and predictably falls short? The answer is not that they know too little about the markets. In fact, they know too little about themselves.

Combining the latest findings from the academic fields of behavioral finance and experimental psychology...

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