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Paperback Mobilize People for Marketing Success: Volume II: Mobilize People for Marketing Success Book

ISBN: 0940069105

ISBN13: 9780940069107

Mobilize People for Marketing Success: Volume II: Mobilize People for Marketing Success

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Format: Paperback

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Book Overview

A new companion volume to the author's first workbook, this title shows marketing professionals how to put together a successful promotion campaign based on the most persuasive tool of all: personal contact. It shows how to mobilize your entire organization, staff, volunteers, and supporters in a focused, one-to-one, marketing campaign, using complete, easy-to-follow steps and worksheets, helpful for any size organization.

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