Marketing University Outreach Programs

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Discover the successful marketing strategies of programs which have extended the resources of a university to its community. Marketing University Outreach Programs covers all aspects of continuing education program construction and the marketing process for positioning the university into the public. This book begins to eradicate academicians' fears of marketing by showing them a contemporary marketing plan using terminology and examples familiar...

Format:Hardcover

Language:English

ISBN:1560246103

ISBN13:9781560246107

Release Date:March 1995

Publisher:Routledge

Length:292 Pages

Weight:1.39 lbs.

Dimensions:1.0" x 6.0" x 8.9"

Related Subjects

Business Business & Investing Education Education & Reference

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