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Hardcover Marketing to Gen Z: The Rules for Reaching This Vast--And Very Different--Generation of Influencers Book
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ISBN: 0814439276

ISBN13: 9780814439272

Marketing to Gen Z: The Rules for Reaching This Vast--And Very Different--Generation of Influencers

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Format: Hardcover

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Book Overview

Larger and more diverse and empowered than any other generation, Gen Z (born 1996- 2010) is turning business models and marketing departments upside down. Learn how to capture the hearts of young... This description may be from another edition of this product.

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Business Business & Investing Economics

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