Marketing: The Basics

(Part of the The Basics Series)

by Karl Moore and Niketh Pareek

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Book Overview

'...a punchy, stripped-down version of what marketing is all about.' - The Times Higher Education SupplementIf you have a product you're looking to market, or you're seeking to learn more about the... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0415380790

ISBN13:9780415380799

Release Date:August 2006

Publisher:Routledge

Length:220 Pages

Weight:0.48 lbs.

Dimensions:0.7" x 5.2" x 7.7"

Related Subjects

Business Business & Finance Business & Investing Economics Education & Reference Management Management & Leadership Marketing Research

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Marketing: The Basics

(Part of the The Basics Series)

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