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Business & Investing Books > Marketing & Sales Books
Paperback The Marketing Planning Workbook: Effective Marketing for Marketing Managers Book
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ISBN: 0415118913

ISBN13: 9780415118910

The Marketing Planning Workbook: Effective Marketing for Marketing Managers

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Sally Dibb and Lyndon Simkin present a clear, systematic approach to marketing planning. They first outline the main features of the key planning techniques and strategies. Then, involving the... This description may be from another edition of this product.

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Format: Paperback

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Business Business & Finance Business & Investing Economics Management & Leadership Marketing Marketing & Sales

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