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Marketing Olímpico Estrategias, Desafíos e Impactos [Spanish]
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Los Juegos Ol mpicos van m s all del esp ritu deportivo y la excelencia atl tica, siendo uno de los eventos globales m s importantes que une a personas de diferentes culturas en torno al deporte. Empresas de diversos sectores invierten miles de millones en patrocinios y campa as publicitarias para aprovechar la visibilidad y el prestigio de los Juegos Ol mpicos. Este libro, "Marketing ol mpico: estrategias, desaf os e impactos", explora las...
Format:Paperback
Language:Spanish
ISBN13:9798328122849
Release Date:June 2024
Publisher:Independently Published
Length:182 Pages
Weight:0.55 lbs.
Dimensions:0.4" x 6.0" x 9.0"
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