Marketing Excellence: 7 Schlüssel Zur Profilierung Ihrer Marketing Performance [German]

by Wolfgang Hartmann, Holger Kuhfuß, Ralf Kreutzer

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Das ausgefeilteste Marketing-Konzept n tzt nichts, wenn in der Umsetzung die Power fehlt. Oder anders gesagt: Halbe Kn del rollen nicht. Wer gerade in Zeiten knapper Budgets erfolgreiches Marketing betreiben m chte, braucht neben der "Brain Excellence" auch "Execution Excellence". Diese beiden F higkeiten zusammen erst ergeben "Marketing Excellence".

In "Marketing Excellence" beschreibt das bew hrte Autorenteam g ngige Ans tze und neueste...

Format:Paperback

Language:German

ISBN:3658034351

ISBN13:9783658034351

Release Date:November 2013

Publisher:Springer Gabler

Length:212 Pages

Weight:0.63 lbs.

Dimensions:0.5" x 5.8" x 8.3"

Related Subjects

Business Business & Investing Economics

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Marketing Excellence: 7 Schlüssel Zur Profilierung Ihrer Marketing Performance [German]

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