Marketing Communications [Paperback] by MAYNARD

Name: simple, to the point
Item: Marketing Communications
Rating: 4
Author: Thriftbooks.com User

by P.R. Smith

One of the four core topics in the Chartered Institute of Marketing (CIM) Diploma syllabus, marketing communication is an integral element for the marketing professional.

Format:Paperback

Language:English

ISBN:0749407751

ISBN13:9780749407759

Release Date:January 1995

Publisher:KOGAN

Weight:1.32 lbs.

Dimensions:1.3" x 6.0" x 9.2"

Related Subjects

Business Business & Investing Communication Economics Marketing Marketing & Sales Telemarketing Words, Language & Grammar

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simple, to the point

Published by Thriftbooks.com User , 23 years ago

This book successfully communicated the new marketing approach in a very straight forward manner which added uniqueness to the content. It clearly probed into the new marketing communication trends with the simplest terminology ever yet through the most sophisticated issues.

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Marketing Communications [Paperback] by MAYNARD

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simple, to the point

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