Marketing Communications: Interactivity, Communities and Content

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Marketing Communications, 5th edition is the most complete and accessible introduction to marketing communications on the market. It combines breadth of coverage with a student-friendly sty= and is an... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0273717227

ISBN13:9780273717225

Release Date:January 2010

Publisher:Prentice Hall

Length:958 Pages

Weight:4.00 lbs.

Dimensions:1.5" x 7.6" x 10.3"

Related Subjects

Business Business & Investing Economics

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Marketing Communications: Interactivity, Communities and Content

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