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Paperback Marketing Campaign Development: What Marketing Executives Need to Know About Architecting Global Integrated Marketing Campaigns Book

ISBN: 1600050778

ISBN13: 9781600050770

Marketing Campaign Development: What Marketing Executives Need to Know About Architecting Global Integrated Marketing Campaigns

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Format: Paperback

Condition: Very Good

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Book Overview

This book is a practical, pragmatic "how to" book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through... This description may be from another edition of this product.

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