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Hardcover Marketing: Basic Concepts and Decisions Book

ISBN: 0395357101

ISBN13: 9780395357101

Marketing: Basic Concepts and Decisions

Key Features, Marketing, Instructor's Manual, Purpose and perspective, Guide for using transparency acetates, Complete Lecture outline. Answers to end-of-chapter questions in the text, Coments on the... This description may be from another edition of this product.

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Format: Hardcover

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