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Business & Investing Books > Marketing & Sales Books
Hardcover Marketing and the Quality-Of-Life Interface Book
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ISBN: 089930124X

ISBN13: 9780899301242

Marketing and the Quality-Of-Life Interface

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The book is best suited as a resource for students in seminars dealing with marketing's role in society. At present it is the only book devoted entirely to the linkage between marketing and the quality-of-life concept. Upper-division and graduate collections. Choice

This interdisciplinary collection of essays focuses on marketing's ability to improve the prevailing quality of life in a society. It provides general philosophies for...

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Format: Hardcover

Condition: New

$109.77
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Related Subjects

Business Business & Finance Business & Investing Economics Education Education & Reference Management & Leadership Marketing Marketing & Sales

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