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Paperback Marketing Analytics: Based on First Principles Book

ISBN: 1352013193

ISBN13: 9781352013191

Marketing Analytics: Based on First Principles

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Format: Paperback

Condition: New

$67.94
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Book Overview

All customers differ. All customers change. All competitors react. All resources are limited. Robert W. Palmatier's dynamic First Principles of Marketing framework provides the structure for this... This description may be from another edition of this product.

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