Marketing 2000 Edition Study Guide
No Synopsis Available.
Format:Paperback
Language:English
ISBN:0395974852
ISBN13:9780395974858
Release Date:August 1999
Publisher:Houghton Mifflin
Customer Reviews
3 ratings
Easy to Read
Published by Thriftbooks.com User , 18 years ago
As far as text books go, this was an easy read. Well put together and easy to understand concepts.
super
Published by Thriftbooks.com User , 19 years ago
It was in excellent condition as they said.And delivery was faster than i thought(3 days).Thanks...
Concept of Marketing
Published by Thriftbooks.com User , 23 years ago
I used this textbook last semester in my first marketing class. I didn't know much about marketing.This book explains very clearly what marketing is, and gave examples of companies that are using the marketing concept, and how it affects customers.The Book also presents ways that you, the consumer can tell weather or not a company is using the marketing concept in order to satisy your needs.
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