Market Research: A Guide to Planning, Methodology and Evaluation

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Starting out in market research can be difficult without suitable guidance to set you on the right path. Practitioners and students alike will find all the answers in this comprehensive and easy to... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0749437308

ISBN13:9780749437305

Release Date:September 2002

Publisher:Kogan Page

Length:278 Pages

Weight:0.05 lbs.

Dimensions:0.7" x 7.4" x 9.7"

Related Subjects

Business Business & Investing Economics

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Market Research: A Guide to Planning, Methodology and Evaluation

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