Managing with Integrity: Insights from America's Ceos

Watson's book is needed for much of what ails business today. It returns to the basic premise that good character is important to long-term success in business, which was lost during the shift to behaviorism in the 40's through the 70's."Managing With Integrity, Insights from America's CEOs" is not fluff reading. It is well written and interesting, but it does not simplify to seven easy steps. Watson has researched it well and backed up each principle with good, basic scholarship. Moreover, the material applies to everyone: employee, manager, or business owner. It does not fall into the potential trap of being written for just CEOs and sold to the popular market for dreamers.As an engineer and entrepreneur, I have been in all aspects of business. This book shows what works. You should enjoy reading this book, but you will not necessarily finish it in two or three sittings.