Managing Quality Cultural Tourism

by Prisci Boniface and Priscilla Boniface

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Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned.

This volume is specifically aimed at professionals and...

Format:Hardcover

Language:English

ISBN:0415099854

ISBN13:9780415099851

Release Date:November 1995

Publisher:Routledge

Length:144 Pages

Weight:0.98 lbs.

Dimensions:0.6" x 7.0" x 9.9"

Related Subjects

Business Business & Investing Economics Social Science Social Sciences

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Managing Quality Cultural Tourism

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