Preface Introduction PART I: MANAGEMENT BY VALUES: LOGIC AND CONTENT Managing by Values (MBV): Its Foundation and Evolution Values: But, what Actually are they? Renew or Die: The Importance of Culture Change The Logic of Two Different Cultures: Control vs. Development PART II: PRACTICES ASSOCIATED WITH MANAGEMENT BY VALUES (MBV) The Relationships between Organizational Development (OD) and MBV Creating a Culture Shift: Roles and Managing Resistance...