Managerial Economics: A Strategic Approach
No Customer Reviews
Select Format
Select Condition 
Book Overview
Traditional microeconomic theory has much to offer a manager. It suggests ways to increase profits by setting prices and packaging services, using advertising to increase demand and shows how internet auction sites like eBay affect competition and profitability. By using game theory to present and solve a manager's decision-making problems and by focusing on the strategic nature of these problems, this text makes microeconomic theory much more...
Format:Paperback
Language:English
ISBN:0415495172
ISBN13:9780415495172
Release Date:May 2010
Publisher:Routledge
Length:400 Pages
Weight:1.63 lbs.
Dimensions:0.8" x 6.7" x 9.6"
Customer Reviews
0 rating
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
