Management Gurus and Management Fashions
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Book Overview
Since the 1980s, popular management thinkers, 'gurus', have promoted a number of performance improvement programs and management fashions which have greatly influenced both the everyday conduct of organizational life and the preoccupations of academic researchers. This book provides a rhetorical critique of the management guru and management fashion phenomenon, building on the important theoretical progress that has recently been made by a small,...
Format:Paperback
Language:English
ISBN:0415249465
ISBN13:9780415249461
Release Date:March 2001
Publisher:Routledge
Length:228 Pages
Weight:0.80 lbs.
Dimensions:0.5" x 6.2" x 9.2"
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