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Hardcover Make Elephants Fly: The Process of Radical Innovation Book
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ISBN: 1478992948

ISBN13: 9781478992943

Make Elephants Fly: The Process of Radical Innovation

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Format: Hardcover

Condition: Very Good*

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Book Overview

Drawing on examples of the hottest innovators in Silicon Valley, this step-by-step guide will show you how to develop, test and launch your impossibly big idea to success.

Almost every major company today has made innovation its number one priority. Yet fewer than one in four executives believe their organizations are effective innovators. The pressure to innovate and the price paid for failure keeps rising, while most companies haven't...

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