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Paperback M: International Business Book

ISBN: 0078029376

ISBN13: 9780078029370

M: International Business

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Book Overview

Overview: "Globalization is not only striving to grow revenues by selling goods and services in global markets. It also means globalizing every activity of the company. . . . globalization especially means finding and attracting the unlimited pool of intellectual capital--the very best people--from all around the globe." -- General Electric, "Key Growth Initiatives" This quote, found on the opening pages of Chapter Eleven: Organizational Design and...

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