Living Room Wars: Rethinking Media Audiences

by Ien Ang

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Book Overview

Living Room Wars brings together Ien Ang's recent writings on television audiences, and, in response to recent criticisms of cultural studies, argues that it is possible to study audience pleasures and popular television in a way that is not naively populist. Ang examines how the makers and marketers of television attempt to mould their audience and looks at the often unexpected ways in which the viewers actively engage with the programmes they watch...

Format:Paperback

Language:English

ISBN:0415128013

ISBN13:9780415128018

Release Date:July 1995

Publisher:Routledge

Length:220 Pages

Weight:0.80 lbs.

Dimensions:0.7" x 6.2" x 9.4"

Related Subjects

Art Arts, Music & Photography Communication & Journalism Communication & Media Studies Film & Television Humor & Entertainment Media Studies Performing Arts Politics & Social Sciences Pop Culture Social Science Social Sciences Television Textbooks

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Living Room Wars: Rethinking Media Audiences

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