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Paperback Leapfrogging the Competition: Five Giant Steps to Becoming a Market Leader Book

ISBN: 0761519734

ISBN13: 9780761519737

Leapfrogging the Competition: Five Giant Steps to Becoming a Market Leader

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Format: Paperback

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Book Overview

Presents a plan for achieving market dominance, which includes overcoming conventional thinking, sharing knowledge with the organization, embracing change, and creating a web of business... This description may be from another edition of this product.

Customer Reviews

1 rating

An outstanding reference guide for managers.

In the vein of Tom Peters, Leapfrogging the Competition provides practical examples of the how initiative and effort can make a vast difference in the perceptions of customers or clients. The number of practical examples drawn from daily life serve as "food for thought" for anyone dealing with either internal or external customers. The serious manager would be advised to include this book in their personal library and refer to it often.
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