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Paperback Kundenclubs & More: Innovative Konzepte Zur Kundenbindung [German] Book
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ISBN: 3322824799

ISBN13: 9783322824790

Kundenclubs & More: Innovative Konzepte Zur Kundenbindung [German]

by , , , et al.
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Format: Paperback

Condition: New

$69.99
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Book Overview

Besser als jedes andere Marketinginstrument bieten Kundenclubs die M?glichkeit, den Kunden emotional anzusprechen und dauerhaft an das Unternehmen zu binden. Und die Mitgliedschaft zahlt sich aus - f?r beide Seiten!

Die Autoren, renommierte Direktmarketing-Experten, vermitteln das komplette Know-how zum Thema Kundenclubs anschaulich und leicht nachvollziehbar: Zielsetzung, Eintrittsvoraussetzungen, Teilnehmergewinnung, Leistungsangebot, Kundenkommunikation,...

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Business Business & Investing Economics

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