Kundenbindung Im Beratungsintensiven Einzelhandel: Eine Empirische Untersuchung Unter Besonderer Berücksichtigung Von Konsumentenheterogenität [German]

by Isabel Martín

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Isabel Martin entwickelt auf Basis umfassender empirischer Erhebungen ein Modell zur Erkl rung und segmentspezifischen Steuerung von Kundenbindung im beratungsintensiven Einzelhandel.

Format:Paperback

Language:German

ISBN:3834916005

ISBN13:9783834916006

Release Date:March 2009

Publisher:Gabler Verlag

Length:278 Pages

Weight:0.79 lbs.

Dimensions:0.6" x 5.8" x 8.3"

Related Subjects

Business Business & Investing Economics

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Kundenbindung Im Beratungsintensiven Einzelhandel: Eine Empirische Untersuchung Unter Besonderer Berücksichtigung Von Konsumentenheterogenität [German]

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