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Paperback Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication Book
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ISBN: 1071901958

ISBN13: 9781071901953

Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication

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Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations, examining its current practices and future directions. In response to the dynamic shifts in technology, business, and culture, authors Janis T. Page and Lawrence J. Parnell illustrate how today's PR professionals craft persuasive messages using modern technologies while...

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Format: Paperback

$146.66
Save $19.34!
List Price $166.00
Releases Jan 23, 2025
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