Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication

by Janis Teruggi Page and Lawrence J. Parnell

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Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations, examining its current practices and future directions. In response to the dynamic shifts in technology, business, and culture, authors Janis T. Page and Lawrence J. Parnell illustrate how today's PR professionals craft persuasive messages using modern technologies while...

Format:Paperback

Language:English

ISBN:1071901958

ISBN13:9781071901953

Release Date:January 2025

Publisher:Sage Publications, Inc

Length:448 Pages

Related Subjects

Language Arts

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Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication

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