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Paperback Interviewing (Market Research) Book

ISBN: 0749409185

ISBN13: 9780749409180

Interviewing (Market Research)

Examining the process of interviewing as a core area of market research, this volume examines interviewing techniques. It discusses the necessary skills and the importance of precise communication. It also explains how to target the right person and adopt the correct style of communication.

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Format: Paperback

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