Internet Riches: The Simple Money-Making Secrets of Online Millionaires

Scott Fox covers everything in this how-to book on starting your own internet business. Parts 1 and 2 start with brainstorming business ideas and researching them to be sure they're viable and moves on to explain different business models and how these relate to the ideas you've just brainstormed. In Part 3, Fox explains the technologies behind the website(s) you are about to build and makes recommendations for how to do it cost effectively. He shows you how to choose a domain name, build a website, and develop "content" (all of the written material on your site). Part 4 is the best section in my opinion. It's all about marketing and driving business to your site whether you have no budget, a small budget, or a real budget. And what good is having a fabulous site if no one knows about it, right? Part 5 covers legal stuff and, as expected, is a bit drier than the rest of the book. But it covers important ground and Fox does it in a straightforward and easy to understand way. One other thing about the whole "millionaire" thing in the title that others have commented on: Fox's point is that even if you're not making millions in your new e-commerce business, you can still live like a millionaire. How? By living on your terms and working when and how you want. And maybe you only make $500k or even only $250k so you're not actually a millionaire. But you know what? The average person isn't making that working 40, 50, 60, or 70 hour weeks working for someone else. I'd absolutely recommend this book to anyone who needs the kick in the butt necessary to start their own thing. Fox's style is simple and easy to understand, but at the same time encouraging and motivating as hell.

I found this book to be one of the best books out there on this subject. (And I've read numerous books and ebooks on this subject.) Not only is this book inspirational, Scott gives concrete examples of successful internet businesses out there. He also asks good probing questions to get you to think about how you can create a niche for yourself online. His book is informative and helpful for anyone who wants to seriously build a business for themselves online. I wish I would have bought this book sooner. Well worth the purchase!

Having read many books on startups, this one "cuts to the chase." All the resources, the "secrets," were all usefull and up to date for the real world. Also, the heavy emphasis on keeping your budget low, not signing up for long contracts, made it easy and enjoyable starting my on-line sites.

Over the last few years, I have seen so many of my favorite bloggers and new websites become popular enough that their owners have quit their day jobs, and I always wondered how they got their ideas or how they got started. I want what they have, but I had no idea how to get there from here. Fox's book was just the kick in the pants I needed. I am very familiar with the computer and the internet, but am low on techy skills, inspiration, and knowledge about how to build an online business. This book was awesome because he details what others have done to achieve success, the steps one must take and the work involved in each kind of online business, the different types of business and what business model is most suitable each kind. Then, in addition to all that, he provides the questions and inspiration needed to jog our own thoughts about what we might be passionate or knowledgeable enough about to start a business, and has such perfect memory and inspiration jogs that I went from not having any ideas to having too many to reasonably act on immediately. He focuses on all the different kinds of e-business, so you don't need an item to sell or a particular idea in mind to get started with this book. Rather, this book is perfect for those who have some interest in owning their own online business but need to know more about what exactly it entails and how one would make a business like this profitable. I tried the Dummies book on this topic and was sorely disappointed - it felt like a big advertisement through the whole book, and didn't really give me any of the tools I needed to get going or to inspire me with a new idea to act on. I'd recommend Fox's book instead, as the first book to read if you are thinking of starting an online business.

Give this one a chance in spite of the title. It really does break down the different types of web sites (and hybrid-types) that make money. And after such "what do I do on the net?" fundamentals, it does add simple, inexpensive nuts and bolts to get ideas up to speed almost immediately. Examples throughout, as well as specific resource recommendations. Good for confidence, as it reveals that internet money-making is neither rocket science nor spam hype.