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Hardcover International Joint Venture Management: Learning to Cooperate and Cooperating to Learn Book
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ISBN: 0471828947

ISBN13: 9780471828945

International Joint Venture Management: Learning to Cooperate and Cooperating to Learn

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In an era of globalisation, multinational organisations are using joint ventures to consolidate their market position and gain competitive advantage. This text provides a useful guideline to understanding and managing the dynamics of joint ventures. The four key areas of strategy, structure, culture, and human resources are addressed along with a special section on negotiation tactics deployed in establishing joint ventures. In addition, the importance...

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Format: Hardcover

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Business Business & Investing Economics

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