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Hardcover International Business: Theory and Practice Book

ISBN: 0023635312

ISBN13: 9780023635311

International Business: Theory and Practice

This text focuses on key macro and micro issues in international business and is designed to satisfy the demands for a first course in international business at either the undergraduate or graduate levels. Well developed case studies examine actual multinational companies and illustrate important concepts. Each chapter contains an introduction and summary to provide students with a thorough perspective.

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Format: Hardcover

Condition: Good

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